Introduction
Despite the fact that technologies have
developed a lot in India, it has not reached all. A
lot of people still live in a dime light. They have
access to the least technology when compared to
the other parts of India. But anyway they have
the access to a television which is considered
as the least technology nowadays. The physical
coverage of T.V. reach is 82.5% of the total
population of the country there were about
33million T.V. sets in India which about one third
are in urban areas.2 Being ignorant they believe
that everything is shown on the television to be
true. This belief depends not on education, but on
ignorance. India is one of the highly populated
and a vast diversified one so the easiest medium
to communicate news and other information
is through the press3and they believe in all the
news and information provided via television to
be true. Press is the oldest of mass media and
remains one of the most important mediaso it
is the important duty of the press to visualise
the correct and appropriate information to the
people who believe them blindly. It is from the
children to elders that they grow by visualising
the television. It is the press’s obligation to
cultivate the society.